Online retailer to splash November with Black Friday deals

Online retailer Jumia is set to splash Black Friday deals throughout the month of November, angling to have twice as large sales as last year.

During the period, the e-commerce platform expects four million Kenyans to log onto the Jumia platform ostensibly for Black Friday to secure deals.

To further entrench the use of their application, they will be rewarding customers with deals specifically originating from it.

“We want to reward our most loyal customers with our best deals. This is why we are launching App-Only-Deals this Black Friday. Customers can find the best deals, and benefit from faster shopping & lower data costs on our app”, said Jumia MD, Sam Chappatte.

According to the company, Jumia’s sales originating in the App has increased to three for every ten purchases made the last year, showing growing loyalty to the platform. Desktop traffic share (from laptops) has dropped to 28 per cent, reflecting the high share of Kenyans accessing the internet through smartphones (Kenya is the global leader in mobile internet).

Photo courtesy of Jumia.

A recent study by Black Friday Global revealed that Kenyans will spend an average of sh7,500 during Black Friday. The report said that  cloths, electronics and shoes are on shoppers’ minds when considering the shopping discounts.

Customers wanting to access dozens of discount vouchers, flash sales and treasure hunts are encouraged to download the Jumia App well in advance of the campaign. For the laptop-lovers, they will still be able to access deals of up to 70 per cent off, on over 3 million products.

To avoid disappointment this Black Friday, customers are advised to:

  • Download the Jumia App to access app-only deals and vouchers
  • Visit Jumia site daily at 9am check out the deals of the day. Especially during the biggest days – each Friday of  November!
  • Pay Jumia a visit Jumia’s offline stores in Nairobi, Mombasa, Eldoret, Nakuru & Kisumu for any enquiries and get a free voucher
  • Or place your orders over the phone by calling 0711011011

The one month event will run from 2nd – 30th November, with the tagline: Every Friday is Black Friday this November!

Jumia has partnered with both local and international brands including Visa, Huawei,Samsung, Synix, OMO, LC Waikiki, Xiomi, Pampers, Unilever, Ramtons, Mooka, Simba Corp, Chandaria Industries, and Procter & Gamble to offer amazing deals this Black Friday.

Top Opening Flash Sales from 2nd November at 9:00AM

Product Current Price Flash Sale % Discount
SP5 Smart Phone 1GB 5,999 1,999 67%
Duvet 3,000 499 83%
Xtigi 5000 mph powerbank 1,499 299 80%
Sony PS4 500GB with Fifa 19 38,999 19,999 49%
TVs, Audio and Video 12,600 9,999 21%
Tagwood1500 Blender 450W 1,799 699 61%
JVC Wireless headphones 2,000 299 85%
Xiaomi Redmi 6A 16GB Phone 9,999 6,999 30%
Huawei Y5 Phone 10,599 7,999 25%

More amazing deals available on the Jumia App until stocks last

Category Product / Deal Description Black Friday Deal Current Price %Discount
AppliancesB32B23:B45 BRUHM  4 Banner Gas Standing Cooker 11,999 15,990 25%
Appliances BRUHM – Double Door Refrigerator 19,999 26,995 26%
Appliances MIKA – Double Burner Gas Stove 1,699 2,995 43%
TVs, Audio and Video Mooka 32” –  Digital TV 12,600 13,999 10%
TVs, Audio and Video Vision Plus 32″ – Digital HD LED TV  + Free Wall Bracket 13,999 14,999 7%
TVs, Audio and Video Vision Plus 24″ – Digital HD LED TV + Free Wall Bracket 9,999 10,199 2%
TVs, Audio and Video Vision Plus 43″ – HD Curved SMART LED TV 32,999 39,999 18%
TVs, Audio and Video Hisense 32″ – HD – Digital LED TV 17,999 20,199 11%
TVs, Audio and Video JBL Go 2 Navy Portable Speaker 2495 3,995 38%
TVs, Audio and Video Samsung 32″- HD Digital LED TV 20,499 23,999 15%
Games & Consoles Sony Ps4 Fifa 19 4,999 5,340 6%
Phones Nokia 1 4,999 5,770 13%
Phones Infinix Note 4 9,799 13,999 30%
Phones Samsung Note 9 64gb 79,999 95,500 16%
Phones Xiomi Redmi 6 64gb 12,999 16,499 21%
Phones Xiomi Redmi 6A 32gb 9,795 11,999 18%
Phones Gionee S11 lite 12,499 15,999 22%
Computing Lenovo Ideapad 120s 11.6″ 500GB 18,999 23,499 19%
Computing Asus x540L 4gb 1TB 29,999 33,999 12%
Grocer’s shop Black Label – 750ml 2,280 3800 40%
Grocer’s shop Coke 1L 50 100 50%
Grocer’s shop Sunlight Dishwashing Liquid – 750ml 135 225 40%
Beauty & perfumes Ceriotti – Blow Dryer 1,500 1,795 16%
Beauty & perfumes Garrnier – Pure Active 3 in1 Charcoal Blackhead Mask Wash Scrub 150ml 641 950 33%
Beauty & perfumes Huddah Cosmetics 0 0 40%
Beauty & perfumes Maybelline Products 0 0 50%
Grocer’s shop Coca Cola 375ml – Try Jumia for Free 0 0 100%
Kids and Baby Pampers 0 0 50%



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