CBA to open for longer hours as it targets growth in SME market

Commercial Bank of Africa (CBA) has set out select branches that will remain open for longer hours and customers will also be introduced to 24/7 access through online and mobile banking platforms as it seeks to grow the SME sector.

The efforts are geared towards strengthening the banks position in the sh807 trillion Small and Medium Enterprises (SME) market.

CAB is targeting the suppliers and distributors of its corporate customers, traders, manufacturers and entrepreneurs in the growing real estate sector, with a range of differentiated services that suit the dynamic SME customer needs.

“CBA has had a long and successful track record within the Corporate and Retail market segments. We are leveraging on the success in these categories to introduce discernible customer value propositions that will help SME’s with easily accessible, affordable and relevant services,” said Jeremy Ngunze, CBA’s Chief Executive Officer, Kenya.

The bank has also introduced a real-data credit appraisal methodology that reduces the loan processing period to two days and ensures that SME’s that have been diligent in servicing their previous loans enjoy more favorable credit terms whenever they apply for a loan.

Ngunze said the bank has opened a new SME-only branch on Kirinyaga Road, introduced of new products to the SME portfolio, and the revised of the customer management strategy that enables them offer the required support to the dynamic sector.

Each of the SME’s banking with CBA has been assigned a Relationship Manager, responsible for providing counsel to customers and streamlining processes to ensure ease of banking. Ngunze said as part of the new proposition,

Recently, CBA partnered with the Kenya Revenue Authority to launch the Common Cash Receipting System (CCRS) that makes it possible for business and individuals who import goods from other countries to pay the requisite taxes through CBA branches across the country, in a move that has been well received by SME’s.



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